Episode 77
What's a Brand Advertiser to Do?
Inspired once again by genius media and tech analyst Benedict Evans, Rob and Peter dig into the narrowing options for driving brand awareness as mass media continues its decline. Where can a brand unfurl its flag these days to reach the consumer?
November 23, 202021m 34s
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Show Notes
Webinar Sign Up: How to Shift from Transactional Marketing to Brand Experiences
Topics
technologysalsifyadvertisingmediasyndicationtechconsumermarketingpeter crosbyunpackingrob gonzalezbrandsdigital shelfpimbenedict evansadsbrandunpacking the digital shelfcommercexmtech analyst