Episode 96
The Evolution of the Grocery Shopper, with Peter V.S. Bond
Peter V.S. Bond, well-known as the co-host of the CPG Guys podcast, has a day job as VP Strategy & Retail Partnerships at PowerReviews. He put on that hat to share the results of a brand new survey of 4,000 consumers on the evolution of their omnichannel grocery shopping behaviors. Great data, with some powerful takeaways for brands.
April 5, 202144m 53s
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Show Notes
Peter V.S. Bond, well-known as the co-host of the CPG Guys podcast, has a day job as VP Strategy & Retail Partnerships at PowerReviews. He put on that hat to share the results of a brand new survey of 4,000 consumers on the evolution of their omnichannel grocery shopping behaviors. Great data, with some powerful takeaways for brands.
Topics
b2csalsifygrocery shopperbrand identityd2cdsipeter crosbycpg guyspeter bondrob gonzalezdigital shelfdigital shelf instituteamazonpvsbb2bpodcastpeter v.s. bondinterviewunpacking the digital shelfecommercepowerreviews