
Episode 5
First-Mover B2B Advantage: Interview With Brian Beck, Author of ‘B2B Billion Dollar Ecommerce’
For B2B manufacturers, there is still a huge first-mover advantage available in ecommerce channels. Brian Beck, the author of B2B Billion Dollar Commerce, joins the podcast to outline the strategies to show up and stand out on the digital shelf.
November 12, 201934m 41s
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Show Notes
For B2B manufacturers, there is still a huge first-mover advantage available in ecommerce channels. Brian Beck, the author of B2B Billion Dollar Commerce, joins the podcast to outline the strategies to show up and stand out on the digital shelf.
Topics
b2cdamonline shoppingtargetsyndicationenhanced contentbrandsdigital shelfpimamazongdsnb2bproduct experience managementpxmecommerceretail