Episode 107
Cross-Border Commerce at Scale, with Craig Reed, SVP of Global Trade at Avalara
The opportunity for brands to drive revenue through cross-border commerce is greater than it's ever been. But the complexity keeps rising. The taxman cometh wherever you sell. Craig Reed, SVP of Global Trade at cross-border technology provider Avalara joined Peter and Rob to talk through some of the complexities and the innovations that make it possible to sell globally at the scale that’s right for you.
June 21, 202128m 12s
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Show Notes
The opportunity for brands to drive revenue through cross-border commerce is greater than it's ever been. But the complexity keeps rising. The taxman cometh wherever you sell. Craig Reed, SVP of Global Trade at cross-border technology provider Avalara joined Peter and Rob to talk through some of the complexities and the innovations that make it possible to sell globally at the scale that’s right for you.
Topics
craig reedb2csalsifyscalingbrand identityd2cglobal tradecross-borderavalaradsipeter crosbyglobal scalingrob gonzalezcross-border commercedigital shelfdigital shelf instituteb2bpodcastinterviewunpacking the digital shelfecommerce