“No-one ploughed a field by turning it over in their mind,” Joe McKay, LinkedIn Ghostwriter
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Show Notes
Ever felt FOPO (Fear Of Posting Online?), or how about a nagging feeling that you’re in the wrong line of work?
In this episode, Joe McKay shares his journey from “boring” job to creative business owner as a LinkedIn Ghostwriter. In the sharing of his business story with your host Kim Kerton, you’ll hear about:
- Breaking out from the box you’ve been put in
- Writing as the tool to finding clearer headspace
- Being patient with the right time to go all in on a side-hustle
- Communicating value over dollar cost
- How to market yourself when your work isn’t meant to be seen
- And the potential of your presence on LinkedIn
Connect with Joe McKay on LinkedIn (naturally) @joemckay
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