
S1E17 - Hypertargeting
"Hypertargeting" is the next frontier in 21st century marketing. Marketers are gleaning and buying more and more personal information about consumers online. People are also being tracked…
Under the Influence with Terry O'Reilly · Apostrophe Podcast Network
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Show Notes
"Hypertargeting" is the next frontier in 21st century marketing. Marketers are gleaning and buying more and more personal information about consumers online. People are also being tracked online, as marketers watch their buying habits.
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