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S1E17 - Hypertargeting
Season 1 · Episode 17

S1E17 - Hypertargeting

"Hypertargeting" is the next frontier in 21st century marketing. Marketers are gleaning and buying more and more personal information about consumers online. People are also being tracked…

Under the Influence with Terry O'Reilly · Apostrophe Podcast Network

April 28, 201226m 32s

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Show Notes

"Hypertargeting" is the next frontier in 21st century marketing. Marketers are gleaning and buying more and more personal information about consumers online. People are also being tracked online, as marketers watch their buying habits.

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