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Clapback Advertising: The Art of the Response Ad
Season 15 · Episode 3

Clapback Advertising: The Art of the Response Ad

This week, we look at “Clapback Ads.”A clapback ad is a response or retaliation to another commercial.We’ll talk about a Canadian province that took offence to a Vrbo ad.A youth orchestra who retal…

Under the Influence with Terry O'Reilly · Apostrophe Podcast Network

January 24, 202627m 9s

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Show Notes

This week, we look at “Clapback Ads.”

A clapback ad is a response or retaliation to another commercial.

We’ll talk about a Canadian province that took offence to a Vrbo ad.

A youth orchestra who retaliated against a big car commercial.

And a tech company CEO who got caught having an affair – which forced his company to respond - with humour.


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