
Season 1 · Episode 84
This is Killing Your Social Media Content
Unconventional Leaders · Heather Parady
March 20, 20259m 54s
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Show Notes
WATCH EPISODES ON YOUTUBE: https://www.youtube.com/heatherparady
Today, we’re talking about why outsourcing your content might be destroying it.
TOPICS COVERED IN THIS EPISODE:
- The biggest mistake business owners make when outsourcing content
- How top creators stay involved in their content (and why it matters)
- A practical way to balance authenticity and delegation in your business
EPISODES MENTIONED:
- Nicky Saunders – Why overthinking kills creativity and how to simplify your content strategy.
- Will Reynolds – How content can truly impact people and why showing up authentically makes a difference.
- Adam Ivy – Why business owners should be as passionate about their work as street evangelists.
REFERENCED CLIPS
- Joel Byers (Hot Breath Podcast)
- Gary Vaynerchuk Interview
- Lindsey Stirling Live Stream
CONNECT WITH HEATHER:
- Follow Heather on IG: https://www.instagram.com/heatherparady/
- Access Full Show Notes Here: https://www.heatherparady.com/blog/84