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How Much Is Your MSP Really Worth? (EP814)
Episode 814

How Much Is Your MSP Really Worth? (EP814)

Paul Daigle, a veteran MSP advisor, joins Uncle Marv to break down the real-world strategies for understanding and increasing your IT business’s value. The conversation uncovers the most common mistakes MSP owners make, why knowing your business’s worth is essential, and how to use practical tools to accelerate growth and prepare for a successful exit. Listeners get actionable insights into the eight operational focus areas every MSP must master to thrive in today’s competitive landscape.

Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs) · Paul Daigle

April 17, 202538m 44s

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Show Notes

Uncle Marv sits down with Paul Daigle, founder of the Biz Advisory Board and a 30-year industry expert, for a candid conversation about what it takes to build, grow, and ultimately sell a successful MSP. Paul shares his journey from MSP owner to M&A advisor, revealing the pitfalls that keep many IT business owners from reaching their full potential. They explore why so many MSPs undervalue their businesses and how tools like the MSP Business Evaluator and Accelerator can give owners a clear roadmap to higher profits and better exit opportunities.

The episode dives into the eight key operational focus areas that drive MSP growth, from sales training to HR and legal, and explains how balancing these areas is critical for scaling up. Paul also discusses the importance of peer benchmarking, the impact of recurring revenue, and how specialization can boost your business’s value. Listeners will walk away with practical tips on maximizing margins, leveraging vendor relationships, and preparing for private equity interest or a future sale.

Paul offers exclusive discount codes for listeners to access his business evaluation tools, making it easier than ever to get a real snapshot of your MSP’s value and actionable steps to improve it. Whether you’re just starting out or eyeing your exit, this episode is packed with real advice you can use right now.

  • MSP Business Evaluator: Use code MARVIN73 to receive 73% off, reducing the price from $295.00 to $79.00—a savings of $216.00.
  • MSP Business Accelerator (includes the Evaluator): Use code MARVIN15 to receive 15% off. The Accelerator includes everything in the Evaluator plus a customized blueprint and roadmap designed to accelerate your MSP's growth across all 8 operational focus areas.

Companies, Products, and Books Mentioned (with URLs):

=== SPONSORS

=== MUSIC LICENSE CERTIFICATE

=== Connect with Uncle Marv

🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
🛒 Uncle Marv’s Amazon Store (gear & tools I recommend): https://amzn.to/3EiyKoZ
☕ Support the show: https://ko-fi.com/itbusinesspodcast

If you found value in this episode, share it with another MSP, IT provider, or tech entrepreneur. Your support helps keep practical, no-nonsense IT business conversations coming every week.

Topics

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