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Build Partnerships, Not Clients (EP 877)
Episode 877

Build Partnerships, Not Clients (EP 877)

Kip Fanta from GetInSync returns to share how MSPs can rise above the noise by aligning technology with real business needs, leveraging AI, and building true partnerships—not just selling tools.

Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs) · Kip Fanta

July 16, 202519m 57s

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Show Notes

Join me and Kip Fanta as we reveal how MSPs can break free from the “vendor” label and become true business partners. Learn why strategic management, AI-powered insights, and a collaborative approach are the keys to thriving in today’s IT landscape.

Kip shares how their two-sided platform enables both MSPs and clients to collaborate, capture ideas, and align technology investments with real business needs. We talk about the growing role of AI and real-time analytics, the importance of advisory services, and how MSPs can avoid being seen as just another faceless supplier. Don’t miss Kip’s practical advice and the inside scoop on their PitchIT journey!

Why Listen:

  • Discover the two-sided platform approach for MSPs
  • Learn how to align IT with business strategy
  • Hear real feedback from the MSP community
  • Find out how AI and analytics drive decision-making
  • Get tips on building advisory and consulting services
  • Avoid the risk of becoming a commodity supplier

Guest: Kip Fanta brings decades of IT and business leadership experience, including years at Procter & Gamble, to his role at GetInSync. He specializes in helping MSPs bridge the gap between technology and business strategy, focusing on partnership, client success, and strategic growth.

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🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
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Topics

advisory servicesstakeholder knowledgereal-time analyticsstrategic managementvendorclient collaborationbusiness capabilitiesprofessional servicesmsppitchitit strategytechnology alignmentbusiness valueit business podcastpartner successprocter & gambleanalyticsplatformaibusiness intelligencemanaged servicesgetinsyncit nation connect