Acronis' Evolution in Cybersecurity (EP 810)
James Abercrombie, Acronis’ technology evangelist, joins Uncle Marv at ASCII Edge Orlando to share how Acronis has transformed from a backup provider into a comprehensive MSP platform. He reveals the latest in automation, disaster recovery, and security, and explains how real-world MSP feedback drives Acronis’ innovation.
Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs) · James Abercrombie
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Show Notes
Uncle Marv sits down with James Abercrombie, known as the “Cyber Beard,” to discuss Acronis’ journey from a backup-only company to a full-featured MSP platform. James shares how listening to MSPs in the field has shaped Acronis’ evolution, leading to powerful integrations, advanced automation, and a true all-in-one solution for managed service providers. The conversation covers the importance of disaster recovery, the value of peer-to-peer feedback, and how Acronis’ single-agent approach simplifies life for technicians.
James also highlights Acronis’ partnerships with major cloud providers, the addition of EDR/XDR and MDR services, and the launch of workflow automation and professional services automation (PSA). The episode wraps up with a look at the Acronis and MSP Academies, designed to upskill teams and empower business owners, and an invitation to the upcoming Acronis Threat Research Unit Day in Boston.
Acronis’ Evolution: From Backup to MSP Platform: James explains how Acronis has grown beyond backup, adding cyber protection, RMM, and automation based on direct MSP feedback.
Disaster Recovery and Cloud Partnerships: The discussion covers Acronis’ disaster recovery as a service, partnerships with Google, Azure, and Wasabi, and the importance of fast, reliable recovery.
Security Innovations: EDR, XDR, and MDR: James details how Acronis now offers advanced security features, including active protection, EDR/XDR, and MDR through partnerships with Pillar and OpenText.
All-in-One Agent and Automation: Acronis’ single-agent solution reduces complexity and resource use, while new workflow automation and PSA tools streamline MSP operations.
MSP and Acronis Academies: The academies provide training for business owners, marketers, and technicians, helping MSPs upskill their teams and grow their businesses.
Companies, Products, and Books Mentioned
- Acronis — https://www.acronis.com
- Lumu — https://lumu.io
- Google Cloud — https://cloud.google.com
- Microsoft Azure — https://azure.microsoft.com
- Wasabi — https://wasabi.com
- OpenText — https://opentext.com
- Datto — https://datto.com
- Bitdefender — https://bitdefender.com
- Huntress — https://huntress.com
- Acronis Academy — https://www.acronis.com/en-us/academy
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