569 Stop Marketing Like a Bottle of Water
The meme about the price of water in different locations is a great example of how marketing is not just about the product but also about the experience and convenience that comes with it.
Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs)
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Show Notes
A bottle of water in a supermarket costs about .50. The same bottle of water cost $2 in a bar. In a high-quality restaurant or hotel it can be worth up to $3. At an airport or on a plane, you may be charged up to $5. The bottle and the brand is the same, the only thing that changes is the place. Each place gives a different value to the same product. When you feel like you are worth nothing and everyone around you belittles you, change places, do not stay there. Have the courage to change places and go to a place where you are given the value you deserve. Surround yourself with people who really appreciate your worth. Don't settle for less!!!
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