564 MSP Marketing After a $1.2 Million Phishing Attack
What's the best thing to do after a $1.2 million in phishing scam? You market the heck out of it! Reginald Andre explains how he was able to newsjack an incident involving the city of Fort Lauderdale and his tips on avoiding cyberattacks.
Uncle Marv's IT Business Podcast (Real Talk for IT Pros & MSPs) · Reginald Andre
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Show Notes
Andre started his IT journey at CompUSA, working his way up to become the CEO of a multi-million dollar business. We discuss how he got his start, and his journey from growing up in Miami Gardens to taking jobs setting up computers for high-end clients.
He shares how he was able to navigate his way through a non-compete agreement and find success in the managed services and cybersecurity space.
He also explains how he applied the 80/20 rule to his business by firing 80% of his clients and shifting his focus to the top 20%. That leads to a quick mention of The Pumpkin Plan and Built to Sell, two books that have helped him with restructuring his business.
We also talk about his passion for giving back to the community.
=== Links from the show
Reginald Andre | Guest: IT Business Podcast
Website: https://www.arksolvers.com
The Pumpkin Plan by Mike Michalowicz: https://amzn.to/3rpayja
Built to Sell by John Warrillow: https://amzn.to/46yW2UC
Jab, Jab, Jab, Right Hook by Gary Vaynerchuck: https://amzn.to/48zelek
=== Upcoming Events
https://www.dattocon.com/: October 2-4, 2023, at the Intercontinental in Miami Florida. DattoCon is an annual educational and networking event for Managed Service Providers (MSPs) in North America. The conference provides valuable insights into the latest trends and technologies in the MSP industry, with breakout sessions covering topics ranging from cybersecurity to personnel management.
https://events.ascii.com/: October 18-19, 2023, at the Hyatt Regency in Reston Virginia. ASCII Edge is an MSP conference that offers business strategy sessions and fresh content for growing Managed Service Providers (MSPs).
https://www.mspexpo.com/east/: February 13-15, 2024, at the Broward County Convention Center in Fort Lauderdale, Florida. MSP Expo 2024 is a trade show for companies in the communications and technology industries, including enterprises and SMBs.
=== Show Information
Website: https://www.itbusinesspodcast.com/
Host: Marvin Bee
=== Show Sponsors
Presenting Sponsor: NetAlly: https://www.netally.com/
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=== Connect with Uncle Marv
🌐 Website: https://www.itbusinesspodcast.com/
🎙 Host: Marvin Bee
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