
S23E2 - Predicting outcomes
unbillable hours - a podcast about better professional services marketing
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Show Notes
We're revisiting all things KPI, targets, and measurement in this one... and Flo and Ash share their method and model for building a dashboard that will enable you to predict and report on business outcomes.
Oh, and a note: DO make sure to grab the shownotes on unbillable-hrs.com ... they come with a fully editable PowerPoint including the model Ash and Flo discuss here, plus a collection of Benchmark conversion rates for your own funnel!
Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes for this episode at unbillable-hrs.com.