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C2E16 - Why "cold outbound sales" don't work in consulting (and what to reach out instead)
Season 2 · Episode 17

C2E16 - Why "cold outbound sales" don't work in consulting (and what to reach out instead)

unbillable hours - a podcast about better professional services marketing

June 20, 202525m 38s

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Show Notes

There, we'll say it: "Cold outreach selling" - whether by email, phone, or LinkedIn - doesn't really work in consulting (with a few exceptions perhaps confirming this rule). So... what can you do instead? Ash and Flo share some insights and tips you might want to listen to before sinking another 20k into an outreach effort with no ROI...

Credits
Voices, production, etc. by Ash and Flo
Creative and design advice by @calmar.creativ
Into, outro voiceover for the unbillable hours podcast by @iamthedakota
Music also by @iamthedakota

 

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