How modern science birthed the dawn of personalised health – Melissa Snover, founder, Nourished
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Show Notes
Melissa Snover, founder and CEO of Nourished, discusses how the advent of modern scientific data analysis has birthed the personalised health boom, why as an American expat she fell in love with Birmingham as a startup hub, and how women founders can fight the odds to close the funding gap.
Snover is the founder of Nourished and Scripted, which provide personalised health products to prevent and treat conditions and make it easier for people to take important nutrients. Snover came to the UK from the States for university and decided as a young entrepreneur that Birmingham had everything she would need to start a thriving business. Nourished has been backed by more than £15m in funding and sells its tailor-made gummies via online subscription.