Episode 188: Marketing Ideas & Experiments with Kacper Staniul
How do you keep track of numerous marketing ideas, and decide which ones to implement? Our guest today is Kacper Staniul, growth marketer and maker of Scrapbook. You’ll hear the story behind Kacper’s collection of growth tactics, his lead generation tips, competitor analysis hacks, and a plethora of tool recommendations.
UI Breakfast: UI/UX Design and Product Strategy · Jane Portman, Kacper Staniul
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Show Notes
How do you keep track of numerous marketing ideas, and decide which ones to implement? Our guest today is Kacper Staniul, growth marketer and maker of Scrapbook. You’ll hear the story behind Kacper’s collection of growth tactics, his lead generation tips, competitor analysis hacks, and a plethora of tool recommendations.
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Show Notes
- Scrapbook — Kacper’s project, a database of SaaS growth ideas
- Airtable — a popular no-code (low-code) platform
- Dave McClure’s Pirate Metrics: The AARRR Funnel In A Nutshell — an article by Gennaro Cuofano
- Predict Leads, Bombora — intelligence tools for intent data
- BuiltWith — a tool for web technology profiling
- Userlist — Jane’s SaaS product
- ProfitWell, Baremetrics, Churn Buster — popular tools that allow failed payment recovery
- ICE Scoring — a popular prioritization model
- Notion — an all-in-one workspace tool
- Pageflows — a collection of user flow patterns
- Follow Kacper on Twitter
Today’s Sponsor
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