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Why Marketing Automation Is Essential for Online and Small Businesses in 2026

Why Marketing Automation Is Essential for Online and Small Businesses in 2026

UBC News World · David Steward

February 23, 20267m 19s

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Show Notes

Small teams juggle endless tasks while budgets stay tight. Automation shifts the balance by handling repetitive work, personalizing customer experiences at scale, and revealing patterns hidden in scattered data—turning limited resources into sustainable competitive advantages without adding headcount.

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