What Cruelty-Free Really Means: Omiana’s Honest Take on Clean Beauty
UBC News World · David Steward
November 27, 20252m 10s
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Show Notes
Omiana challenges surface-level cruelty-free claims by rejecting animal testing across its supply chain and avoiding certification shortcuts. Embracing full ingredient transparency and its Mission: Omission values, the brand prioritizes ethical, sensitive-skin-safe makeup while urging customers to ask questions and shop more consciously.
Omiana
City: Laguna Beach
Address: 1968 South Coast Highway
Website: https://www.omiana.com