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Episode 87: The Distracting Nature of Nudges
Episode 87

Episode 87: The Distracting Nature of Nudges

"Nudging" has received attention as a way to achieve broad societal change by promoting small, individual adjustments, like recycling, or counting our steps. Yoel and Alexa consider Chater and Loewenstein's claim that nudging fails by distracting us from more fruitful system-level change.

Two Psychologists Four Beers

May 18, 20221h 11mExplicit

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Show Notes

Originating within the behavioral sciences, "nudging" has received attention as a way to achieve broad societal change by promoting small, individual adjustments. We're told, for instance, that if we all do our part reduce our carbon footprints we can stave off climate change. In today's episode, Yoel and Alexa consider a critique of "nudging" offered by Chater and Loewenstein. These authors argue that individual-level interventions often fail to accumulate to impressive societal change, and meanwhile distract from much needed system-level solutions. Also, Yoel claims to be less relatable than Alexa.

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nudgingclimate change10000 stepsCanadian healthcaremoney-making math machines