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Show Notes
Most people know Dorman for the "Help!" aisle at the local auto parts store, but today they are a design powerhouse launching on average 21 new products every day. Kevin and Willie sit down with Lester Kovacs, Director of Ideation, to pull back the curtain on the "OE Fix" philosophy. From replacing Ford’s leaking plastic oil pans with improved aluminum versions to re-engineering oil drain angles, learn how Dorman uses a nationwide Technician Advisory Council and "scrap bin research" to solve the industry’s most annoying repetitive failures.