Sales 101: Why You Don’t Have to Sell to Everyone
Tradie Business School Podcast · The Game Changers
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Show Notes
We've all been sold to in a pushy, sleazy manner, and it's usually not a nice experience.
Many people in sales often forget that selling is a service that both the buyer and the seller must enjoy.
When this is done well, you’ll be able to build better relationships with your clients which eventually leads to you having their loyalty.
So how do you create a sales process that your prospects will surely appreciate? Hit the play button now to learn.
Discussion Points:
0:00 Introduction
0:45 Common perceptions of sales
3:34 Is selling to everyone the best way to go?
5:30 Evolution in the approaches to sales
8:29 Understanding where a client is and where they want to go
10:02 The role of mindset psychology in sales
13:44 The stronger your marketing is the weaker your sales need to be
15:45 Should you let anyone into your circle?
17:09 Why you should have a sales process in place
19:25 There’s no strategic advantage to being second in the marketplace
Resources:
- Visit the Tradie Business School website (https://tradiebusinessschool.com/)
- Join us on our FREE Facebook Group (Tradies & General Contractors Global)
Books mentioned in the episode:
- The Path to Freedom by Barry Williame Magliarditi (https://www.amazon.com.au/Path-Freedom-Profitable-Business-Without/dp/0648900428/)
You can also connect with us on LinkedIn. For more podcast episodes, visit our website at https://tradiebusinessschool.com/ or subscribe to The Tradie Business School on Apple Podcasts, Spotify, and Google Podcasts.
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