#46: Starting Your Influencer Marketing
Traction: How Startups Start | NextView Ventures · Jason Acunzo
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Show Notes
Today, Samantha Howe of Grove Collaborative shares her in-depth knowledge of a massive trend in marketing: working with influencers. You'll hear how to get started, approach influencer in your space, and measure impact. Jay and Samantha also rant against some of the less effective but common tactics permeating this approach to marketing.
Follow Samantha on Twitter: https://twitter.com/howesocial
Follow Jay on Twitter: http://twitter.com/jayacunzo
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