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042 ⎢ The Digital Economy Dilemma: Opportunities, Challenges, and the Cost of Content
Season 3 · Episode 42

042 ⎢ The Digital Economy Dilemma: Opportunities, Challenges, and the Cost of Content

Tourism Hub Podcast with Despina Karatzias · Despina Karatzias

September 4, 202414m 15s

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Show Notes

In this episode, host Despina Karatzias takes us on a journey into the evolving world of digital economies, platformisation, and the concept of free labour. Discover how major platforms like Airbnb, Facebook, and Instagram are reshaping the Australian tourism sector and what this means for small businesses. Dive deep into the power dynamics, ethical considerations, and the importance of adopting the PESO model for a more sustainable digital strategy. Don't miss this insightful discussion that promises to elevate your tourism business and career!

01:09 - The Free Labor Factory: How Platforms Profit from Unpaid Work

04:25 - The Growing Concern of Platform Data Extraction and Monopolisation

06:29 - The Platform Trap: When Value Fades and Costs Rise

09:44 - Reimagining Digital Success Beyond Platforms

12:47 - The Digital Economy, Platformization and Free Labor

References and resources:

2024 Peso Model Primer for Communicators

https://spinsucks.com/communication/pr-pros-must-embrace-the-peso-model/

The Social Dilemma

https://www.netflix.com/ph-en/title/81254224

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Instagram: @instituteofexcellencehq | @tourismhubpodcast | @despinakaratzias

YouTube: Institute of Excellence | Despina Karatzias

Show hosted by Despina Karatzias and brought to you by Tourism Hub in association with Institute Of Excellence.

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