0 to $1.35M ARR in Just 17 weeks, & a Too-good-to-be-true Strategy: Adam @ RB2B
Every founder says, “Let’s do what Adam does”.But what does he do?He runs 2 SaaS companies:Retention.com (http://Retention.com) at 22 million ARRRB2B at 1.35 million ARRHe implemented a freemium strategy and bootstrapped RB2B to 1.35 million ARR within...
TLDR: The B2B SaaS Growth Podcast Recording · Ishaan Shakunt (Founder @ Spear Growth)
Audio is streamed directly from the publisher (audio.ausha.co) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Every founder says, “Let’s do what Adam does”.
But what does he do?
He runs 2 SaaS companies:
Retention.com at 22 million ARR
RB2B at 1.35 million ARR
He implemented a freemium strategy and bootstrapped RB2B to 1.35 million ARR within 17 weeks of launch.
The freemium strategy = RB2B is 100% free forever for some users.
In the beginning, this cost him.
He got 3000 users in a couple of weeks.
How many of them were paying customers?
Just 15.
What did he do to recover?
Did this strategy work?
How does he even make money if his product is free forever?
How sustainable is this pricing model?
He answers these and more in our latest TL;DR episode.
He’s THE most requested guest!
If you’re into SaaS, don’t miss this.
It’s not every day you hear a SaaS leader talk about their 💲strategy.
Btw, did you know what company inspired him to follow a freemium strategy?
Hint: It’s an email automation platform
Hosted on Ausha. See ausha.co/privacy-policy for more information.