#32 - An Imperfect Match
This week, dating site OK Cupid put up a blog post describing experiments it conducted on its users. In one experiment, the site told users who were bad matches for one another that they were actually good matches, and vice versa. Alex and PJ talk to OK Cupid President and co-founder Christian Rudder about the ubiquity of online user experimentation and his defense of potentially sending OK Cupid's users on bad dates.
TLDR · WNYC
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Show Notes
This week, dating site OK Cupid put up a blog post describing experiments it conducted on its users. In one experiment, the site told users who were bad matches for one another that they were actually good matches, and vice versa. Alex and PJ talk to OK Cupid President and co-founder Christian Rudder about the ubiquity of online user experimentation and his defense of potentially sending OK Cupid's users on bad dates.