
Episode 13
13: Anything But “What’s In a Name?”
This time Myke, Dan, and Tom discuss how they come up with names for their projects, what they do to build a brand around them, and how they try to protect them.
Thoroughly Considered · Dan Provost, Tom Gerhardt, and Myke Hurley
May 17, 201635m 16s
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Show Notes
This time Myke, Dan, and Tom discuss how they come up with names for their projects, what they do to build a brand around them, and how they try to protect them.