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The Tricky World of Sustainable, Ethical Investing

The Tricky World of Sustainable, Ethical Investing

Wharton professor discusses why people claim they care about sustainable investing but sometimes don't follow through

This Week in Business · Wharton Podcast Network

February 20, 202021m 33s

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Show Notes

Wharton Professor of Marketing Cait Lamberton says for more investors to participate in sustainable (socially conscious) investing financial services firms must change their marketing tactics.

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