
The Tricky World of Sustainable, Ethical Investing
Wharton professor discusses why people claim they care about sustainable investing but sometimes don't follow through
This Week in Business · Wharton Podcast Network
February 20, 202021m 33s
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Show Notes
Wharton Professor of Marketing Cait Lamberton says for more investors to participate in sustainable (socially conscious) investing financial services firms must change their marketing tactics.
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