The Analytics of Polling with John Zogby
John Zogby, Pollster and Founder and Senior Partn…
This Week in Business · Wharton Podcast Network
November 2, 201754m 0s
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Show Notes
John Zogby, Pollster and Founder and Senior Partner of John Zogby Strategies, joins host Anne Greenhalgh to discuss the art of polling and “Tribal Analytics”, which is his firm’s approach to predicting human behavior, on Leadership in Action.
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