Retail’s Tough Reality: Lessons from Joann’s Closure
Wharton marketing professor explains the factors behind retail closures and challenges facing the industry.
This Week in Business · Wharton Podcast Network
March 5, 20258m 0s
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Show Notes
Cait Lamberton, Marketing Professor at the Wharton School, discusses the closure of Joann Stores and the broader challenges facing brick-and-mortar retailers. She examines the impact of bankruptcy, shifting consumer behaviors, and the rise of e-commerce, shedding light on why traditional retailers struggle to survive in today’s market.
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