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Monetizing AI Platforms: Freemium Models, Sponsored Bots, and Beyond

Monetizing AI Platforms: Freemium Models, Sponsored Bots, and Beyond

Wharton Marketing Professor discusses how companies are approaching monetization, consumer trust, and sustainability in artificial intelligence.

This Week in Business · Wharton Podcast Network

September 3, 202510m 35s

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Show Notes

Stefano Puntoni, Wharton Marketing Professor and Co-Director of the Wharton Human AI Research Program, explores the evolving strategies behind monetizing AI platforms, the implications of sponsored chatbots for consumer trust, and the critical role of energy efficiency in ensuring AI’s sustainable future.

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