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Exploring AI Investments, Legal Challenges, and Customer Insight Innovation

Exploring AI Investments, Legal Challenges, and Customer Insight Innovation

Wharton Marketing Professor discusses AI partnerships, copyright settlements, and the role of synthetic data in business.

This Week in Business · Wharton Podcast Network

October 1, 20258m 58s

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Show Notes

Stefano Puntoni, Wharton Marketing Professor and Co-Director of Wharton Human AI Research, explores the latest developments in artificial intelligence, including massive vertical integration deals, high-profile copyright settlements, and new frontiers in synthetic data that are transforming how businesses understand consumers.

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