
Advertising & The Super Bowl
with CMOs Melina Engel and Dean Evans
This Week in Business · Wharton Podcast Network
February 1, 201953m 30s
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Show Notes
Hosts Catharine Hays and Jenny Rooney talk with Melina Engel, CMO of SimpliSafe, and Dean Evans, CMO of Hyundai, about their advertising strategies for the Super Bowl on The CMO Spotlight.
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