PNR 78: The Future of Content Marketing 2025
This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose · Joe Pulizzi & Robert Rose
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this Mother's Day episode of #ThisOldMarketing, Joe and Robert discuss the future of advertising with a content marketing tilt. After some odd predictions, the boys discuss a research study on the ROI of content marketing versus native advertising. In addition, PNR discusses the importance of the New York Times hitting one million digital subscribers. Rants and raves include Glossier and the importance of words. This week's TOM example: Good Old Days magazine.