
PNR 52: Failed 2014 Content Marketing Predictions
This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose · Joe Pulizzi & Robert Rose
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Show Notes
In this, our one year anniversary episode, Joe and Robert look back and grade themselves on their 2014 content marketing predictions. In addition, the boys discuss the growing concern over native advertising in the political space, which caused some issue this year in San Francisco. Facebook offers an interesting deal for publisher and there is yet another article about a crisis in content marketing. Rants and raves include Alex from Target and commenting on blog posts. This week's #ThisOldMarketing example is none other than This Old Marketing.