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PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again

PNR 3: Content Marketing Research | Time and Native Advertising | Coke Does It Again

This Old Marketing - News Podcast Weekly with Joe Pulizzi and Robert Rose · Joe Pulizzi & Robert Rose

December 4, 2013

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Show Notes

Joe and Robert discuss the latest content marketing spending research as well as review what Time magazine feels is its latest savior - native advertising. Also, Coca-Cola releases another idea for content marketers to chew on...a blogger network. TOM example of the week: LEGO magazine.