Douglas Ferguson 'Beyond the Prototype'
This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast · The Human Centered Design Network
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Show Notes
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Power of Ten is a podcast hosted by Andy Polaine about design operating at many levels, zooming out from thoughtful detail through to organisational transformation and onto changes in society and the world.
In this episode, Douglas Ferguson talks about his book, Beyond the Prototype, which offers a six step plan for companies struggling with the shift from discovery to launch, especially in the post-sprint slump and his experience working directly with the Google Ventures Design Sprint coaches. Douglas also talks about the role of making and recording music in shaping his thought process. And math rock.
Show Links
- Douglas Ferguson - aka @TheDUG on Twitter
- The Beyond the Prototype book site
- Voltage Control
Creators & Guests
- Gerry Scullion - Host
- Stef Murphy - Producer
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