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What Is Enterprise Influencer Marketing And Why You Should Care?
Episode 176

What Is Enterprise Influencer Marketing And Why You Should Care?

TheInquisitor Podcast with Marcus Cauchi · Marcus Cauchi, Sandler Training (South East)

October 20, 202052m 46s

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Show Notes

Unless you are thinking as the customer, you are probably leaving most of the potential in your markets and your accounts, untapped. Chris Germann is an expert in #Enterprise #InfluencerMarketing. He recommends you engage in conversation with:

  • Analysts
  • Customers
  • Partners and Ecosystem Players

Why? Because those conversations have massive influence over your buyers, the kind of improvements you need to make to attract, win, keep and delight your customers over time. This conversation taps into the top and middle of the funnel, it opens possibilities to deepen and broaden your client relationships, and speaks volumes about your culture and how much you value your clients and the people you serve.

Contact Chris via LinkedIn: linkedin.com/in/chrisgermann2008

 

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