How is the pandemic making its mark on the 2020 holiday shopping season?
The Week in Philly from KYW Newsradio
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Show Notes
The holiday shopping season is going to be here before we know it, but what is that going to look like in the midst of a pandemic? Dr. Meghan Pierce, Associate Professor of Marketing at La Salle University joins KYW In Depth to talk about how the pandemic is changing how people shop, what shoppers are looking to buy, how trends are shifting and what millions of people still dealing with unemployment is going to mean for the holidays.
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