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The Voice: Episode 120 - When reputation’s on the line: Crisis Comms 101

The Voice: Episode 120 - When reputation’s on the line: Crisis Comms 101

The Voice · IABC Ottawa

March 2, 202030m 42s

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Show Notes

In this episode, we chat with Director of Strategy and Public Affairs at Syntax Strategic, Michelle Coates-Mather, about the fundamentals of crisis communications and how this aspect of the industry is rapidly changing with the demands of social media. Coates-Mather unpacks the steps to mitigate a disaster and uses practical, relevant case studies to do so.