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The Voice ep 41: Understanding Influence

The Voice ep 41: Understanding Influence

The Voice · IABC Ottawa

September 25, 201223m 9s

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Show Notes

CBC's Under the Influence host Terry O'Reilly dishes essential intel on the fundamental changes taking place in consumer behaviour and what it means for advertisers, marketers and communicators everywhere. Also -- Is anyone off limits when it comes to advertising? What’s the role of love and religion in the realm of influence? And what ad moved Terry to tears? Find out as Graham Machacek hosts another info-packed edition of The Voice. 

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