
VMP 145.5: Save Time & Hassle With This Simple Marketing Tip
The Veterinary Marketing Podcast · Brandon Breshears
January 22, 20192m 40s
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Show Notes
In today's in-betweenisode I cover naming conventions and why they are so helpful for your veterinary practice's digital marketing.
We cover naming conventions for when you create content or posts. Creating posts that have a consistent naming convention allows you to automatically build retargeting audiences that are segmented. The whole purpose of creating content is so that you can target specific segments and re-target those segments with offers. This strategy helps you identify segments and audiences who are interested in your content.