Episode 524
Slumberkins: From Craft Fairs to Shark Tank
w/ Kelly Oriard & Callie Christensen
The Unofficial Shopify Podcast · Kelly Oriard, Callie Christensen, Kurt Elster
June 11, 202451m 8s
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Show Notes
Also available with video on Youtube: https://youtu.be/-qxIqPtAYhE
Join us as we explore the journey of Kelly Oriard and Kaylee Christensen, founders of Slumberkins, an emotional wellness brand dedicated to fostering children's self-esteem and mindfulness.
- Learn how these educators-turned-entrepreneurs brought Bigfoot and Sloth to life and navigated high-stakes environments like Shark Tank and the Silicon Valley Bank crash.
- Discover how their focus on transparency, authenticity, and community support transformed challenges into opportunities, leading to a TV show with the Jim Henson Company.
- Tune in to hear their practical strategies for building a resilient brand in the children's market and how they balance creativity and business.
Subscribe now for insightful stories and actionable advice.
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Topics
authenticitypurposechildren's product marketpassiontenacitybrand buildingtransparencyentrepreneurshipchildren's emotional well-beingrelationshipsbrand missionsilicon valley banktv showentrepreneurial journeyemotional wellnessshark tankcommunity supportplush toysjim henson