Episode 410
No Best Practices: 7 Surprising Split Tests
Questioning our conversion assumptions.
The Unofficial Shopify Podcast · Kurt Elster, Paul Reda
June 14, 202248m 33s
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Show Notes
Most business owners would agree that data-driven decisions are preferable, so why then are we all overlooking split testing when making design decisions? In this episode, we talk through seven interesting split tests and the implications of their results. With one big caveat: there are no best practices...
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Topics
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