How a Subscription Box Biz Got a Netflix Show

We all love subscriptions, the allure of recurring predictable revenue is too hard to pass up. They're hard to get right.

We need an experienced subscription veteran who's been there and can tell us what what works and what's a waste of time.

John Roman, CEO of subscription box companies BattlBox and Carnivore Club, joins us to go deep on how to do subscriptions right.

You'll hear:

• How to pitch vendors
• What working with Netflix is really like
• Example metrics for subscription businesses
• Strategies to reduce churn
• How they sold the company for eight-figures

Did I mention that they sold a show to Netflix?

Show Links

• Battlbox
• Carnivore Club
• Netflix: Southern Survival
• Recharge
• Churnbuster
• Websiteclosers
• LinkedIn
• OnlineQueso

Sponsors

• Free 30-day trial of Zipify OCU - To get an unadvertised gift, email [email protected] and ask for the "Tech Nasty Bonus".
• Venntov, makers of SEO Manager, Order Lookup, and ClockedIn
• Retention.com: Reclaim 5-10x Abandonment Revenue
• Loop Returns: Ecommerce Returns Management for Shopify

Never miss an episode

• Subscribe wherever you get your podcasts
• Join Kurt's newsletter

Help the show

• Ask a question in The Unofficial Shopify Podcast Facebook Group
• Leave a review
• Subscribe wherever you get your podcasts

What's Kurt up to?

• See our recent work at Ethercycle
• Subscribe to our YouTube Channel
• Apply to work with Kurt to grow your store.