How a Reddit Post Led to a $5M Skincare Brand
w/ Dermazen's Austin Beals
The Unofficial Shopify Podcast · Austin Beals, Kurt Elster
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Show Notes
Hear how Austin Beals hacked his way out of a chronic skin condition to create Dermazen, a skincare brand that’s bringing in $5 million a year. No investors, no BS— just one man’s obsessive quest to relieve his own seborrheic dermatitis symptoms that turned into a product line changing lives. Austin talks about bootstrapping with a small SBA loan, leveraging niche Reddit communities, and the guerilla marketing tactics that propelled his brand into the big leagues. This is the blueprint for turning your personal problems into a game-changing business.
Show Links
- Dermazen
- r/sebderm
- Disrupter School
- Vocal Video
- Insta: @austinthebeals
- Insta: @dermazenco
- SBA Loans
- Google & YouTube App
- Shopify
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