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Global Ecommerce: How to Go International & Expand Your Reach
Episode 181

Global Ecommerce: How to Go International & Expand Your Reach

Achieve massive global growth as marketing wunderkind Andy Bedell teaches us the exact step-by-step process he developed while helping grow KeySmart into a top 100 Shopify store and Facebook advertiser using internationalization.

The Unofficial Shopify Podcast · Kurt Elster

July 17, 201855m 11s

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Show Notes

(Video of this episode is available on YouTube.)

Everyone's looking for the silver bullet to grow their business.

Growing globally through internationalization is may just be the only way to get that big win.

It's a scary proposition. International expansion sounds like it should be wrought with challenges and complexities.

Joining us to discuss it is marketing wunderkind Andy Bedell. In this episode, he teaches us the exact step-by-step process he developed while helping grow KeySmart into a top 100 Shopify store and Facebook advertiser using internationalization.

You'll Learn

  • When & why go international (there are two reasons that surprised me)
  • How to decide if your product is a good fit
  • Tackling shipping
  • The free "MVP" solutions to tackle currency conversion
  • How this year's newest Shopify features will make it easier & better than ever
  • Exactly how to approach Facebook ads
  • What should scare you about not going international

Tune in for more details!

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Topics

marketingshopifyglobalecommerceinternationalization