Connected Retail: Bridging Offline & Online Stores
Can physical retail lead to online results?
The Unofficial Shopify Podcast · Kurt Elster, Kevin McKenzie
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Show Notes
This episode is for you if...
- You have retail locations (or are considering it) then you'll want to hear at least the first 20 minutes of this "Connected Retail" discussion with an experienced insider.
- OR you have a Shopify store and a Point-of-Sale but they don't talk, then you'll want to listen to the whole episode.
Lots of industry analysis and insight in this one from our guest Kevin McKenzie, the CEO of SKU IQ.
Aside from saving owners a ton of time avoiding the end of day double data entry across to systems that don’t normally connect, Kevin has a seriously impressive resume. As Chief Digital Officer at Westfield, he oversaw the development of all digital strategy and omni-channel initiatives. Before that, he was Sr VP of CNET Shopping.
Show Links
Sponsors
- Free 30-day trial of Zipify OCU - (To get an unadvertised gift, email [email protected] and ask for the "Tech Nasty Bonus".
- Try Bold Product Upsell, free trial
- Save 20% on Turbo, a blazing fast Shopify theme - Use code KURT20 at checkout
- Improve your shop’s search engine ranking with Venntov SEO Meta Manager
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What's Kurt up to?
- See our recent work at Ethercycle
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- Apply to work with Kurt to grow your store.