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BFCM: Predictions for Your Promotions
Episode 369

BFCM: Predictions for Your Promotions

What will Black Friday promos look like?

The Unofficial Shopify Podcast · Paul Reda, Kurt Elster

September 14, 202136m 46s

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Show Notes

For our upcoming Black Friday merchant survey, we asked what questions you wanted to be included. In this episode, we're predicting the answers to those questions before we conduct the survey.

Questions like...

  • What's better: Free Gift with Purchase or flat discount rates?
  • Do you buy extra inventory or clear out distressed inventory?
  • What's Plan B if your BFCM sales don't meet your goals?

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