
The Unique CPA
264 episodes — Page 5 of 6
Ep 64Personal Branding: More Important Than Ever
On episode 64 of The Unique CPA, Randy talks to Nick Cavuoto about the importance of personal branding. Nick shares his own experience with transforming businesses' marketing efforts, including Fortune 500 companies, and stresses the importance of building a connection with people. Get the full show notes and more resources at TheUniqueCPA.com
Ep 63Becoming a Constant Learner
On Episode 63 of The Unique CPA, Tom Gorczynski, Enrolled Agent, Certified Tax Planner, and non-attorney member of the Bar of the United States Tax Court, discusses his role in educating other tax professionals and providing IRS representation for tax preparers. Tom shares his approach to research and education, and he highlights the importance of being a constant learner within the profession. Get the full show notes and more resources at TheUniqueCPA.com
Ep 62Transforming Firm Culture
John Garrett returns to The Unique CPA for episode 62, and he talks to Randy Crabtree about the importance of ensuring that a firm's people are actually treated like people. The author of What's Your "And", John specializes in helping especially CPA firms attract and retain talent by emphasizing the human element and ensuring that a firm's culture doesn't just exist, but is thriving and aspirational for its employees. Get the full show notes and more resources at TheUniqueCPA.com
Ep 61Navigating New Lease Accounting Standards
On Episode 61 of The Unique CPA, Randy Crabtree is joined by Joel Hess, a Principal at LeaseCrunch, which provides cloud-based lease accounting software solutions for CPA firms. Joel discusses the significance of new lease accounting standards and shares ways firms can efficiently implement them. Get the full show notes and more resources at TheUniqueCPA.com
Ep 60Keeping Up with a Radical Technological Transition
On Episode 60 of The Unique CPA, Randy speaks with Randy Johnston, Executive Vice President at K2 Enterprises and a leading technology consultant. Randy discusses how to find the optimal software package for client accounting services and shares his thoughts on the radical technology transition he foresees the industry undergoing over the next five years. Get the full show notes and more resources at TheUniqueCPA.com
Ep 59Harnessing the Power of Your Subconscious
On Episode 59 of The Unique CPA, Robb Zbierski returns to discuss ways to boost productivity with Randy Crabtree. Robb shares ten tips from his book, Master Your Mind, where he recommends practices to bypass negativity, internalize objectives on a subconscious level, and deliver results more efficiently. Get the full show notes and more resources at TheUniqueCPA.com
Ep 58The Recipe for Great Mentorship
On Episode 58 of The Unique CPA, Randy speaks with Rik Nemanick, the founder of Nemanick Leadership Consulting. Rik shares eight rules for becoming a strong mentor from his book, The Mentor's Way. He discusses gaps in how firms currently structure mentorship programs and offers advice on how to overcome common pitfalls. Get the full show notes and more resources at TheUniqueCPA.com
Ep 57Revolutionizing Fractional CFO Services
On Episode 57 of The Unique CPA, Terrell Turner returns to discuss the fractional CFO concept with Randy Crabtree. Terrell discusses recent honors he's received, strategies for businesses who are looking for fractional CFO services, how his firm provides those services using a tailored pricing model, and his passion for helping business owners make the most of what they have. Get the full show notes and more resources at TheUniqueCPA.com
Ep 56Support in a Changing Landscape
On episode 56 of The Unique CPA, Randy talks to Grace Horvath, current Vice President of Services at CPAmerica, who will take over the role of President from January 1, 2022, onwards. Grace discusses her history in sales, her understanding of marketing and its importance for CPA firms, the changing landscape of the profession, and how important it member associations are to help guide succession, firm structure, and success both at the individual and firm level. Get the full show notes and more resources at TheUniqueCPA.com
Ep 55Burnout: A Growing Phenomenon
On episode 55 of The Unique CPA, Randy is joined by Doug Brown of Summit Success International. Doug and Summit specialize in helping professionals and businesses take control of their workflow and time in order to better serve their clients, their employees and coworkers, and themselves. Randy focuses his questions around burnout, and Doug shares his considerable insights, including a number of useful takeaways. Get the full show notes and more resources at TheUniqueCPA.com
Ep 54The New Era of Private Equity Investment
On Episode 54 of The Unique CPA, Randy is joined by Allan Koltin, CPA, CGMA, the CEO of Koltin Consulting Group. With a laundry list of accolades, including Accounting Today's Top 100 Most Influential People in the Profession for over two decades running, Allan shares his insights into what he calls the "perfect storm" for why private equity firms are taking another shot at investing in accounting firms. He discusses with Randy the benefits to older and younger partners alike, and the danger for firms of being left behind if they don't act decisively. Get the full show notes and more resources at TheUniqueCPA.com
Ep 53Organizing Career Development for Your Firm
Randy talks to Kathy Klang of Cummings Keegan on Episode 53 of The Unique CPA. She helped grow the firm as its Managing Partner for nearly 15 years, and she now serves as Success Management Partner. In this role, she has developed a pathing system within the firm that helps new and existing employees alike get on the right career track. She discusses the process of developing this, the pitfalls, and the ethos necessary to make it work. Get the full show notes and more resources at TheUniqueCPA.com
Ep 52Often Overlooked: Cost Segregation
On Episode 52 of The Unique CPA, Randy talks to Craig Tobin of Tri-Merit about his Cost Segregation analysis services. With various tax laws becoming favorable, the opportunities for putting assets into a shorter life class, for lookbacks, and for other beneficial tax strategies are bigger than ever. Randy starts off this episode by sharing more information about The Unique CPA Virtual Conference, Coming December 2. Get the full show notes and more resources at TheUniqueCPA.com
Ep 51Getting a Handle on Filings
On episode 51 of The Unique CPA, Randy talks to Nellie Akalp, the founder and CEO of CorpNet, a legal filing company with services available in all 50 states. CorpNet can assist with filings to start a business, grow or expand a business, or make changes to a business. CorpNet also assists with compliance, winding up/dissolution, and other filing services. Get the full show notes and more resources at TheUniqueCPA.com
Ep 50Updates to the ERC
Randy returns in episode 50 of The Unique CPA to discuss new guidance from the IRS on the Employee Retention Credit. He talks about IRS Rev Proc 2021-33 (PPP loans, Restaurant Revitalization, Shuttered Venues, cash or accrual accounting) and IRS Notice 2021-49 (more on Shuttered Venues and Restaurant Revitalization), in addition to wage and employee counting methods that may apply to restaurants or all businesses generally, large and small. Get the full show notes and more resources at TheUniqueCPA.com
Ep 49Unique CPA Rewind: On the Importance of Being a Trusted Advisor
Episode 49 of The Unique CPA is a look back at Randy's conversation in Episode 6 with Richard Kopelman, CEO of Aprio, LLP. Richard heads Aprio's CPA-led advisory services, and in this Unique CPA Rewind, he talks to Randy about how vital it is to be a trusted advisor to your clients. The events since the episode aired have truly pushed this facet of the account-client relationship to the forefront. Get the full show notes and more resources at TheUniqueCPA.com
Ep 48Unique CPA Rewind – Josh Lance
On episode 48 of The Unique CPA, we revisit Randy's conversation with Founder and Managing Director of Lance CPA Group, Joshua Lance. Josh created a truly unique CPA firm—an entirely virtual practice with its 14 employees spread across the country, which provides accounting and consulting services only to craft breweries and digital agencies. Given the events of the past 18 months, Josh's insights into working virtually are more relevant than ever. Get the full show notes and more resources at TheUniqueCPA.com
Ep 47Hardest Hit: Restaurants and the ERC
Randy continues his analysis of the Employee Retention Credit on Episode 47 of The Unique CPA. His focus this time is on the restaurant industry, arguably the hardest hit industry in the country due to Covid. His deep dive into various opportunities tax preparers have to help their restaurant clients will be useful to anyone looking to maximize benefits to those clients. Get the full show notes and more resources at TheUniqueCPA.com
Ep 46Making the ERC Work
The Employee Retention Credit, or ERC, saw significant expansion for 2021. Randy Crabtree talks about various ways for your clients to qualify for the credit, how much benefit they can receive, and how the credit interplays with other credits available, with a particular focus on the Paycheck Protection Program, or PPP. Get the full show notes and more resources at TheUniqueCPA.com
Ep 45Building a Business in an Unpredictable Landscape
On Episode 45 of The Unique CPA, Randy talks to Justin Elanjian, Partner-in-Charge of PPP & ERC Services at Aprio. Justin discusses how he navigated uncertainty and evolving guidelines while growing a new segment of the business that helps clients access COVID-19 relief funds. He shares some advice on the importance of thinking proactively and pursuing one's passions, and he talks about what's to come. Get the full show notes and more resources at TheUniqueCPA.com
Ep 44Born to Be an Entrepreneur
On episode 44 of The Unique CPA, Randy is joined by Caleb Jenkins of RLJ Financial Services. They discuss Caleb's early start in entrepreneurship and accounting as a child. Caleb shares his insights on the growing Client Accounting Services sector and his experiences with SALT Microfinance Solutions, highlighting the importance of giving back. Get the full show notes and more resources at TheUniqueCPA.com
Ep 43Finding Your Niche
On episode 43 of The Unique CPA, Randy is joined by Geraldine Carter of the Smart Strategy for CPAs podcast, on which Randy was a recent guest. Geraldine's company, She Thinks Big Coaching, specializes in helping CPA firms find their niche in order to do more profitable, more efficient, better work for their clients. Get the full show notes and more resources at TheUniqueCPA.com
Ep 42Making the System Work Well
On episode 42 of The Unique CPA, Randy welcomes Kristen Rampe, whose company, Rampe Consulting, specializes in vital big picture issues for firms, including partner compensation, partner agreements, and strategic retreat facilitation. Kristen discusses the importance of getting these elements right in order to boost partner trust, accountability, and promote fairness from within a firm's structure. Get the full show notes and more resources at TheUniqueCPA.com
Ep 41Bridging the Gap Between Business and Disability
Randy talks to Deb Russell about her work in disability inclusion. Her company works to educate and provide resources to help companies employ more people with disabilities. Previously, Deb helped Walgreens in their drive for disability inclusion, leading to an increase in hiring until disabled workers made up 10% of Walgreens' workforce. Get the full show notes and more resources at TheUniqueCPA.com
Ep 40Performing Your Best Without the Stress
Especially in the midst of what may be the longest tax season in history, CPAs are feeling especially pressured, burnt out and in need of some serious R&R. On Episode 40 of The Unique CPA, Randy talks to Eva Medilek about maintaining balance in one's life, even while striving for high achievement. She stresses the importance of not losing sight of your "why," whatever it may be, in the midst of the stresses and obligations of your work. Get the full show notes and more resources at TheUniqueCPA.com
Ep 39Being Flexible...with Beer!
On episode 39 of The Unique CPA, Randy Crabtree talks to Doug Veliky, Chief Strategy Officer of craft brewery Revolution in Chicago. Doug's unusual career path started in public accounting. After being knocked back for several positions which could have combined accounting with his love of craft beer, he started an Instagram account and a blog about craft beer for fun. These ultimately helped him land his first position with Revolution. Get the full show notes and more resources at TheUniqueCPA.com
Ep 38The Fractional CFO Niche
Fractional CFOs are a relatively new, fast-growing, and unique segment of the financial space. Randy talks to Terrell Turner of TLTurner Group, a fractional CFO firm that offers a wide array of services to business owners in various industries. Terrell is also the host of The Business Talk Library podcast, a series of over 200 shows and resources for business owners, entrepreneurs and professionals. Get the full show notes and more resources at TheUniqueCPA.com
Ep 37Utilizing the Employee Retention Credit
Randy talks to Barry Devine of Tri-Merit about the incredible opportunities available with the Employee Retention Credit, or ERC, in 2021. They explain the big changes that occurred with the two most recent stimulus bills—which expanded the amount of credit available to businesses—how excess credit exceeding payroll tax liability goes back into the business as cash, and talk about potential interplays between ERC and other tax credits. Get the full show notes and more resources at TheUniqueCPA.com
Ep 36Nuts and Bolts Series
On our new Nuts and Bolts series, Randy talks to Tom Parker and Layne Bodily, cofounders of FBP CPA. Tom and Layne started FBP with Tyler Fates in 2020 in Itasca, Illinois, with an eye towards establishing a modern accounting firm. Randy will have Tom, Layne and Tyler on in the future to check on the progress of their firm, and provide insights as to what has worked, what hasn't, and where the firm is headed as it continues to grow. Get the full show notes and more resources at TheUniqueCPA.com.
Ep 35Building Businesses: A Calling
On episode 35 of The Unique CPA, Randy has the opportunity to talk with Greg Skoda, one of two people who have built an accounting firm with a valuation in excess of $600 million. They discuss Greg's firm building exploits, and the regulatory and personal challenges Greg faced while building CBIZ over a frenetic two year period in the 90s. They also talk about Skoda Minnotti, the latest firm Greg founded, which merged with Marcum in 2019. Get the full show notes and more resources at TheUniqueCPA.com
Ep 34Promoting Financial Literacy
Randy talks with Matt Wheeler, Managing Partner of Wheeler Accountants and co-host of the Avocado Toast podcast, about his unique approach to promoting financial literacy. Through his podcast and other initiatives, Matt advocates for education, since people don't know just how much financial support and advice they need. The more they learn, the more likely they are to seek out professional accounting and financial services. Get the full show notes and more resources at TheUniqueCPA.com
Ep 33"The Ultimate Trusted Advisor"
On Episode 33, Randy talks with Mark Koziel, CEO of Allinial Global, who discusses the unique challenges (and advantages) of taking over that role in the midst of the pandemic, accounting firms' status as "the ultimate trusted advisor" to the companies they serve, the need for cooperation among accounting firms as technology and automation transform the profession, the importance of correctly pricing flat fee services, and much more. Get the full show notes and more resources at TheUniqueCPA.com
Ep 32Sales Strategies and M&A
Randy talks to Bob Lewis, who was recently named one of Accounting Today's Top 100 Most Influential People in Accounting, about how CPA firms must position themselves to adapt to changes—especially as Covid rages on. Bob gives his insights into the best ways to develop prospects and referral sources, cross-selling strategies, the importance of a market niche, and the best ways for firms to position themselves through mergers and acquisitions. Get the full show notes and more resources at TheUniqueCPA.com
Ep 31Building a Practice the Right Way
Randy is joined by Mike Pine, founder of Pine & Company CPAs, to discuss the evolution of Mike's practice. After cutting his teeth on tax in the Big Four accounting world, Mike started his own practice, subsequently merging with another firm. Since then, he has focused on low employee turnover and high client retention. He explains how he accomplished this, and how flexibility kept him able to respond to the demands of a changing market, especially amidst the upheaval of COVID. Get the full show notes and more resources at TheUniqueCPA.com
Ep 30The Power of Your "And"
In business, especially in the world of accounting, people are often boiled down to what they bring to a firm, but not who they are. Emmy nominated writer and "Catalyst for Corporate Change" John Garrett, himself a podcast host and author, talks to Randy about the importance of having interests, hobbies and passions outside of work. He explains how they make you a better professional, and how for him, everyone is a Unique CPA. Get the full show notes and more resources at TheUniqueCPA.com
Ep 29The Role of Data Analytics
One of the hottest topics in the financial world today is Data Analytics. But how does a CPA firm start utilizing analytics in its own practice, or even offer Data Analytics services to its clients? Randy talks to Jeremy Clopton, director at Upstream Academy, about the role Data Analytics can play in your firm, especially as AI and machine learning loom large—and about the future of the accounting profession in this changing landscape. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 28Solid Principles for Building Your Business
The Covid pandemic has prompted many businesses, especially accounting firms, to take stock of who and they are, where they are going, and what they need to do to continue to be successful in a changed world. Randy talks with Jon Hubbard of Boomer Consulting, who specializes in helping firms identify branding opportunities, assess their strengths, and using the eight step process known as the Firm Pipeline Builder, grow their business. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 27Leaving the Peloton Behind - Ep 27
Randy sits down with Martin Moll, co-founder of Breakaway BA, who went from being a managing partner of a large CPA firm to starting a company that specializes in back office services for small and medium sized businesses. Martin talks about his fascination with and passion for what "America is really comprised of"—these integral parts of our society—and how Breakaway remains committed to "bringing joy" in everything they do. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 26Optimize Your Firm's Reach - Ep 26
Generally speaking, selling is not a CPA's favorite thing in the world to do. But without sales and without marketing, CPAs wouldn't have any clients to do the work they actually enjoy doing, for! Randy talks with Gary Kravitz, longtime consultant and marketing professional, startup entrepreneur, and current partner with Integrated Growth Advisors, about the strategies CPAs can use to drive business to their practice. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 25The Benefits of CPA Networks and Associations - Ep 25
Randy talks with Alan Deichler, president of CPAmerica, about the importance for CPA firms to join associations and networks such as CPAmerica and CPA Connect. They discuss the opportunities these organizations provide for firms to share resources, clients, referrals, knowledge, and more—and most importantly, to build relationships and community. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 24The Magic of Taking Risks - Ep 24
What would you do if someone dropped a dream-come-true offer of international travel and an exciting career into your lap? Adam Crowson said "yes" to just such an offer, and in this episode, the CEO of Inspired Professionals shares his remarkable journey from "yes" to ultimately creating a fascinating new development program to keep firms motivated, bonded, and thriving. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 23Preparing for New Owners - Ep 23
In every accounting firm, there comes a time when managing partners will change for various reasons such as retirement. In this interesting episode, Dan McMahon, Founder and Managing Partner of Integrated Growth Advisors, shares some of the ways in which IGA prepares firms for the inevitable, as well as strategies for increasing their value prior to the firm changing hands. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 22An Innovative Business Model for Accountants - Ep 22
After witnessing the inevitable burnout that happens to many in the "old school" accounting business model, Erik Solbakken knew that he was destined for a different path. Applying entrepreneurial methods to his accounting practice, soon Erik discovered an exciting new way of doing business. In this episode, he shares some of his ideas that are helping accountants all over the world find new freedom in their practices. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 21Exploring Unique Opportunities - Ep 21
The entire planet has been impacted by the pandemic of 2020 and we can't begin to predict if or when it will ever return to what we knew as "normal." Most certainly, it has had a profound impact on the economy in many different ways. In this episode, host Randy Crabtree discusses some of the ways in which accountants can help put money back into their clients' businesses at this critical time. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 20From Two-Person Firm to Hundreds of M&A - Ep 20
At the beginning of his career as a CPA, John Bly expected to be a "lifer" at PWC. But on discovering that it was possible to buy and sell firms, everything changed. In this episode, John shares his unusual journey, which took him from being part of a two-person company with his wife to merging with 14 firms and becoming one of the fastest-growing firms in North Carolina. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 19Keeping the Light On - Ep 19
Life and business can be stressful enough without the current global chaos caused by Covid-19. Many people are finding it difficult to stay positive and focused, especially CPAs who are immersed in a messy tax season complete with new legislation. In this episode, Robb Zbierski, speaker, trainer and coach, shares some important strategies to help keep you feeling positive and focused on your goals. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 18From Regional Firm to One-Person Show - Ep 18
Working for a couple of decades in the security and identity of a large firm offers numerous gifts of experience, learning, contacts, and more. But what happens when the decision is made to strike out on your own? In this episode, Heather Martin, CPA, discusses her journey through leaving a large CPA firm, and the planning and implementation of steps to create a new business on her own. Get the full show notes and more resources at https://TheUniqueCPA.com
Ep 17Expanding the Vision for CPA Firms - Ep 17
As the world and technology continue to change rapidly, many accounting firms are diversifying and offering a range of services that are quickly becoming "the norm." In this episode, CEO and Managing Partner of Sikich LLP, Christopher Geier discusses some of the ways in which this benefits both firms and clients, as well as some interesting thoughts on their hiring philosophy. Get the full show notes and more resources at https://TheUniqueCPA.com

Ep 16Riding the Waves of Transition - Ep 16
Despite transition being a constant theme in business, Skeet Haag, Managing Partner of Reynolds, Bones & Griesbeck, has taken a "right person, right seat" approach to maintaining consistency in the now 104-year-old firm, as did his predecessors. In this episode, Skeet shares some of the firm's core values as well as the impressive steps that are taken to ensure that everyone in the firm is living them. Get the full show notes and more resources at https://TheUniqueCPA.com

Ep 15Assisting Firms in Forward Movement - Ep 15
The world of accounting is changing faster than ever before. Many firms are even offering more services to their clients such as data analysis, marketing, and technology. In this episode, Michael Platt, managing principal of The Platt Group, shares information on how firms can prepare for the next recession, and insight into the needs of young professionals, including what they consider when choosing an employer. Get the full show notes and more resources at https://TheUniqueCPA.com